With experience in both fine wine & spirits and financial services, Carnation Capital brings an alternative approach to investing in the wine and spirits industry. 

Our Core Principles

Our principles focus on trade credit, debt and equity solutions to wine & spirits businesses, moving away from asset speculation models.

At the same time, we appreciate many investors share an enthusiasm for wine & spirits also as consumers. We differentiate ourselves because we are passionate about taking our clients closer to the winemakers, vineyards and distilleries. 

We believe by adopting an ‘eco-system’ approach with our investors, this can deliver a more comprehensive client experience.

Prudent Financing to Growing Businesses


Transparency and Liquidity


Direct Access & Allocations


Where we see the opportunities in the wine and spirits supply chain


Limited competition as traditional institutions offer limited bespoke solutions

Investment philosophy: Carnation Capital

High demand for alternative capital sources and structures

Inventory Lending Loan Carnation Capital

Inefficient repayment schedules between stakeholders

Inefficient repayment: Carnation Capital

Producers & distributors seeking more direct customer engagement

Inventory Lending Carnation Capital

Focus on sales in new markets
or new products

Private Debt Solutions Carnation Capital

Lack of specialist knowledge to analyse asset value and sales cycles

Equity and Finance: Carnation Capital